Beatport announced today the launch of BPXX, a year-long celebration commemorating the company’s 20th anniversary. BPXX will feature a slate of special programming and events, as well as retrospectives from the last 20 years of dance music, all centred around the theme “Music Is Unstoppable.” The BPXX Capsule digital web experience charts the course of Beatport, from the company’s first uploaded track – Steve Smooth’s “Beatfreaker” (Jay Walker and David Garcia Retromode Remix) – to present-day initiatives that utilize proprietary technology to integrate Beatport and Beatsource directly into DJ software and hardware.
Since its inception in 2004, Beatport has solidified its position as the unrivalled leader in the global music scene for DJs and producers. The journey has been marked by several strategic acquisitions, including cutting-edge platforms like Loopcloud and Plugin Boutique for music creation, as well as essential tools for independent artists such as ampsuite and LabelRadar. In 2023, Beatport acquired the dance music industry’s premier conference, International Music Summit Ibiza (IMS). Like the dance culture it serves, The Beatport Group has continuously evolved and is now a comprehensive, inclusive ecosystem that caters to the needs of DJs, producers, and their devoted fans.
As part of BPXX, the company is hosting several initiatives to celebrate dance music and its vibrant culture.